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Lisa Gansky
Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root-one in which consumers have more choices, more tools, more information, and more peer-to-peer power. This title reveals why it dominates the future of business.
256 pages, Illustrations
| Medien | Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken) |
| Erscheinungsdatum | 28. Februar 2012 |
| ISBN13 | 9781591844303 |
| Verlag | Penguin Putnam Inc |
| Seitenanzahl | 272 |
| Maße | 136 × 204 × 18 mm · 226 g |
| Sprache | Englisch |
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