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![Cover for Christian Lucas · Innovatives und digitales Marketing in der Praxis: Insights, Strategien und Impulse fur Unternehmen (Taschenbuch) [1. Aufl. 2023 edition] (2023)](https://imusic.b-cdn.net/images/item/original/094/9783658382094.jpg?christian-lucas-2023-innovatives-und-digitales-marketing-in-der-praxis-insights-strategien-und-impulse-fur-unternehmen-taschenbuch&class=scaled&v=1695079527)
![Cover for Christian Lucas · Sponsor- and Country-Related Predictors of Sponsorship Effectiveness: Sponsorship in a National and International Environment - Applied Marketing Science / Angewandte Marketingforschung (Taschenbuch) [2015 edition] (2014)](https://imusic.b-cdn.net/images/item/original/832/9783658076832.jpg?christian-lucas-2014-sponsor-and-country-related-predictors-of-sponsorship-effectiveness-sponsorship-in-a-national-and-international-environment-applied-marketing-science-angewandte-marketingforschung-taschenbuch&class=scaled&v=1418513516)