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Corporate Communication Paul A Argenti 7. Ausgabe
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Corporate Communication
Paul A Argenti
Shows the importance of creating a coordinated corporate communication system, and describes how organizations can benefit from important strategies and tools to stay ahead of the competition. This book provides the opportunity to participate in real decisions that managers had to make on a variety of real problems.
336 pages
| Medien | Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken) |
| Erscheinungsdatum | 1. Oktober 2015 |
| ISBN13 | 9780073403274 |
| Verlag | McGraw-Hill Education - Europe |
| Seitenanzahl | 336 |
| Maße | 231 × 189 × 15 mm · 498 g |
| Sprache | Englisch |
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