Strategic Management - Saloner, Garth (Stanford University Graduate School of Business, CA) - Bücher - John Wiley & Sons Inc - 9780470009475 - 12. Dezember 2005
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Strategic Management Revised edition

Saloner, Garth (Stanford University Graduate School of Business, CA)

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Strategic Management Revised edition

Designed for general managers who have or will have overall responsibility for a business. This book provides a set of frameworks, tools, and concepts to build this capability. It also offers insights into organizations and strategy that helps general managers make strategic thinking in their firms pervasive, effective, and rewarding.


464 pages, Illustrations (some col.)

Medien Bücher     Gebundenes Buch   (Buch mit hartem Rücken und steifem Einband)
Erscheinungsdatum 12. Dezember 2005
ISBN13 9780470009475
Verlag John Wiley & Sons Inc
Seitenanzahl 464
Maße 199 × 243 × 22 mm   ·   880 g