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Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity
Michael W. McLaughlin
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Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity
Michael W. McLaughlin
Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship.
224 pages, , black & white line drawings
| Medien | Bücher Gebundenes Buch (Buch mit hartem Rücken und steifem Einband) |
| Erscheinungsdatum | 30. Juli 2009 |
| ISBN13 | 9780470455852 |
| Verlag | John Wiley & Sons Inc |
| Seitenanzahl | 224 |
| Maße | 163 × 236 × 21 mm · 440 g |
| Sprache | Englisch |
Alle Titel von Michael W. McLaughlin ansehen ( u. a. Gebundenes Buch )