Sold on Radio: Advertisers in the Golden Age of Broadcasting

Jim Cox

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Sold on Radio: Advertisers in the Golden Age of Broadcasting

How was it that America would fund its nascent national radio services? Government control and a subscription-like model were both considered! But soon an advertising system emerged, leading radio into its golden age from the 1920s to the early 1960s.

332 pages

Medien	Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken)
Erscheinungsdatum	30. Januar 2013
ISBN13	9780786475186
Verlag	McFarland & Co Inc
Seitenanzahl	332
Maße	175 × 251 × 25 mm · 602 g