Master Chinese Business Culture - Qingshun Zou - Bücher - SINO SWISS BUSINESS ALLIANCE DEVELOPMENT - 9782970149996 - 20. Mai 2021
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Master Chinese Business Culture

Qingshun Zou

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Master Chinese Business Culture

We live in a time of multiple changes and dramatic upheavals. The world is at a historical turning point. The Western economic sector is facing unprecedented challenges. At the dawn of its growing influence, understanding China accurately is urgent. Mastering the Chinese business culture should be a priority. Assimilating Chinese business strategy, as taught in The Art of War and played in Wéi qí, is paramount. For Western companies, applying this knowledge in their relations with their Chinese partners is critical to achieving long-term business success with China.



This practical guide reveals so many Chinese realities that are often unknown or ignored. It invites its readers to perceive China from a cultural point of view. The main topics covered are: China today, cross-cultural management in business implementation, Chinese business etiquette, and the impact of Confucianism. It provides information, analysis and recommendations in the hope that it will contribute to a better understanding between the West and the East, the West and China.




www.qingshunzou.com

Medien Bücher     Taschenbuch   (Buch mit Softcover und geklebtem Rücken)
Erscheinungsdatum 20. Mai 2021
ISBN13 9782970149996
Verlag SINO SWISS BUSINESS ALLIANCE DEVELOPMENT
Seitenanzahl 228
Maße 152 × 229 × 12 mm   ·   308 g
Sprache Englisch  

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