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Descriptive Data Mining - Computational Risk Management David L. Olson Second Edition 2019 edition
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Descriptive Data Mining - Computational Risk Management
David L. Olson
This book provides an overview of data mining methods demonstrated by software. Chapter 3 covers fundamentals of market basket analysis, and Chapter 4 provides demonstration of RFM modeling, a basic marketing data mining tool.
130 pages, 78 Illustrations, color; 11 Illustrations, black and white; XI, 130 p. 89 illus., 78 illu
| Medien | Bücher Gebundenes Buch (Buch mit hartem Rücken und steifem Einband) |
| Erscheinungsdatum | 16. Mai 2019 |
| ISBN13 | 9789811371806 |
| Verlag | Springer Verlag, Singapore |
| Seitenanzahl | 130 |
| Maße | 150 × 220 × 20 mm · 454 g |
| Sprache | Englisch |
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